Civil Engineer & Digital Strategist · Baguio City

Growth to The Power of X

I'm a civil engineer by profession. With AscendyX, a digital practice I co-built, I collaborate on paid ads and analytics for ecommerce and service businesses, and on the automations and systems behind them.

$1M+ Ad budget co-managed across accounts
$20M+ Translated to revenue for businesses
Proven Results

Ad Campaigns.
Real Numbers.

Live Meta Ads Manager and Instagram Insights dashboards from accounts I've co-managed with the AscendyX team across ecommerce and retail, medical spas, and construction. Client names are blurred for privacy; the numbers are real.

Meta Ads Manager dashboard for a gadget and electronics retail client showing a Messenger ad campaign with 23.8K reach and 662 messaging conversations started in 7 days
Gadget & Electronics Retail

₱23.5K managed in the last 7 days alone: 23.8K reach, 662 conversations started, and cost per conversation down 31%.

Meta Ads Manager campaign list for a gadget and electronics retail client showing over 20,000 combined messaging conversations started across two ad campaigns
Gadget & Electronics Retail

₱182K+ managed across two always-on engagement campaigns, driving 20,700+ conversations at ₱7.74 to ₱8.90 each.

Instagram Insights dashboard for a medical spa client showing 7,585 followers, 398,215 views, and 3,264 interactions
Medical Spa

A CA$1.6K monthly ad budget at work: 7,585 followers, 398K views, and 3,264 interactions, with 69.6% of views from ads.

Instagram ad analytics for a medical spa client showing 432,000 monthly views and 1,716 accounts engaged from a monthly ad spend
Medical Spa

Another month on a CA$1,617 budget: 432K views and 1,716 accounts engaged, with Reels and ads driving the highest reach.

Instagram growth dashboard for a medical spa client showing 8,594 followers and 3.33 million views over a 7-month period
Medical Spa

7-month growth: 8,594 followers and 3.33M views, with 167 pieces of content reaching 14,522 engaged accounts.

Instagram analytics dashboard for a tech product client showing 60,080 views and 2,801 accounts engaged across 16 pieces of content
Tech Products

60K views and 2,801 accounts engaged from 16 posts, plus 14.47K reel views at a 6.6% engagement rate.

Accounts I've Co-Managed

Spend snapshots straight from Meta Ads Manager. This set alone covers 6 construction-industry accounts with $1.2M+ in lifetime ad spend between them, co-managed with the AscendyX team alongside the ecommerce, retail, and medical spa accounts above. Tap any account to zoom in.

Meta Ads Manager account for a US construction client (name blurred) showing $506,826 total spent across 11 active campaigns Meta Ads Manager account for a US roofing client (name blurred) showing $404,410 total spent across 4 active campaigns Meta Ads Manager account for a US home services client (name blurred) showing $182,982 total spent across 2 active campaigns Meta Ads Manager account for a US roofing client (name blurred) showing $83,069 total spent across 2 active campaigns Meta Ads Manager account for a US roofing client (name blurred) showing $73,305 total spent Meta Ads Manager account for a US roofing client (name blurred) showing $42,402 total spent
What I Do

Three Lanes.
All Digital.

Everything I take on fits into one of these. Plain terms, no filler.

Performance Marketing & Analytics

Paid ads, business intelligence, and data analytics. I co-manage $250K+ in monthly ad spend with the AscendyX team across client accounts: ecommerce stores, construction companies, medical spas, and other service businesses.

Civil Engineering & Project Management

Project management, maintenance, and construction oversight, plus cost estimation, engineering documentation, and BIM modeling with Revit and SketchUp.

Engineering & Systems

CAD and 3D modeling, GoHighLevel CRM builds, automations, workflows, and the internal systems that keep a business running without the busywork.

CRM & Automation

GoHighLevel
Systems

A big part of my digital work lives inside GoHighLevel: lead capture, CRM pipelines, automated nurture, and booking, all wired into one platform. These are real builds I co-built with AscendyX, straight from the workflow canvas.

GoHighLevel workflow builder showing the AscendyX Automation Scorecard lead scoring and nurture automation
Workflow Automation
Automation Scorecard

Scores, tags, and segments every lead, then runs a personalized email sequence from quiz to booked call. Hands-free.

GoHighLevel workflow builder showing the five-week quiz-to-client nurture funnel
Workflow Automation
Quiz-to-Client Funnel

Five-week nurture system that moves leads from quiz to conversion, then loops cold leads back in automatically.

GoHighLevel workflow for a client's cold LinkedIn outreach CRM with pipeline tracking and follow-up sequences
Client Build
Cold Outreach CRM

LinkedIn outreach system for a client: lead entry, pipeline tracking, conditional follow-ups, and 6-month re-engagement.

Landing page built in GoHighLevel for the Automation Scorecard funnel
Funnels
Landing Pages

Funnels and landing pages built natively in GHL, wired straight into pipelines, tags, and booking automation.

Custom HTML and CSS email template built inside GoHighLevel, shown with code and live preview
Email Systems
HTML/CSS Email Templates

Hand-coded templates deployed through automated workflows, responsive across major email clients.

GoHighLevel opportunity pipeline with custom stages and automated opportunity tracking
CRM Architecture
Pipelines & Booking

Custom pipeline stages, automated opportunity tracking, and calendar automations covering the full appointment lifecycle.

Ready to Ascend?

Let's build the digital ecosystem your business deserves; let's talk.